Juranović Transfer Sparks Fresh Opportunity for Celtic
When Josip Juranović left Celtic for Union Berlin last year, fans knew it wasn’t the end of his impact on the club’s finances. Now, with Fulham and Burnley sniffing around the Croatian right-back, things are getting interesting again. There’s real money on the table for Celtic, and this could come at just the right moment.
The numbers are straightforward: Celtic bought Juranović from Legia Warsaw for £2.5 million in 2021. Eighteen months later, they sold him to Union Berlin for a fee widely reported at £7.5 million—some sources even say closer to £10 million. That already handed the Scottish club a tidy profit, but the details in the small print might be even more valuable. Celtic’s leadership, always keen to protect the club’s interests, slapped a sell-on clause into the deal.
So what does that mean now? If Union Berlin agrees to sell Juranović to a Premier League side like Fulham or Burnley, Celtic gets a slice of the transfer fee. While the exact percentage isn’t public, these deals typically range between 10 and 20 percent of the new transfer profit. With Premier League money rarely a small sum, the sell-on clause could give Celtic another solid bump for their transfer budget.
Sell-On Clauses: A Quiet Game Changer
Sell-on clauses aren’t always headline grabbers, but clubs live and die by these smart business moves. Just think back to when Jeremy Frimpong jumped ship for Bayer Leverkusen before earning Celtic more money thanks to his move to Liverpool. These extra payments let clubs like Celtic punch above their financial weight—funding new signings or balancing the books when the transfer window drags on.
Celtic fans have been vocal lately about their club’s slow recruitment this summer. The pressure is there for the board to invest—whether it’s to challenge domestically or make a European run. Unexpected cash from a Juranović deal would let Celtic move more nimbly in the market, maybe snapping up a new winger, shoring up the defense, or landing a promising midfielder before rival clubs swoop in.
This isn’t just about old transfers haunting the books. It’s a live issue, and it’s got real consequences for the club right now. The Scottish champions have to respond to calls for action, and a Premier League payday from an ex-player could be the fast fix they need. Juranović’s next move is more than just a chapter in his career; it’s a potential lifeline for Celtic’s recruitment plans as new season expectations brew.
